How much do you dress to be the heroine in your own story and how much are you still discovering what that person looks like?
Cassie: "I really started to figure out who I was in college, along with the direction of my own personal style. While I still struggle with my body image, and I think I always will, I have a good grasp on the style I like and feel good in which helps me feel more confident!"
Leah: "How I identify with myself seems to change constantly. For any number of reasons, both external and internal, but I believe that’s part of life’s journey, and personal style is a reflection of that journey to understanding how to look, feel and be styled appropriately – for you! I believe it takes us all some time to own where we are in life and where we are going and, despite my young years, I am ready to start believing that I am that hero, even if that story is going to change many times over."
Janice: "There comes a time in life, earlier for some and later for others, when you have to say to yourself-“I can’t wear this anymore, it does not look or feel good on me.” My time came around age 54, bare legs were no longer acceptable in my mirror and I felt exposed. My skin changed, the sun damage came alive and just like that it seemed my bare legs no longer were an asset to my skirts and dresses. Fortunately for me leggings made a resurgence at this time and I’ve embraced them ever since. At times, I limit my skirt and dress color options because I base the majority of them around black leggings or black tights. To me, being a heroine of your own fashion story is knowing what looks good on you and what is appropriate for your body and age. Being able to embrace my figure, its flaws, and my age is what makes me the heroine of my fashion story."
Julie: "I have never thought of myself as a heroine in my own story, even though the idea of that may be appealing. I think as we mature we become much more comfortable with our own sense of style and image that we are presenting and as my talents as a stylist continue to grow, develop and change with the fashion seasons, I am quite secure in how I like to look and appear to others. There are times that we can all get stuck in a rut and it is wonderful to have someone spur us on to move forward. However, I am probably more pragmatic in my fashion now. I select based on how often I will wear it and how much I love it. Then I add in the more special pieces that work for occasions and what I call the finishing touches."
Kate: "I most identify as a mother because parenting is both the hardest and most rewarding job I have. I think like most mothers with younger children, it’s easy to lose yourself in raising a family. Once I became a mother so much of my identity and body changed, and adapting to both is a forever changing process. I feel like I have started a rediscovery phase in life, brought on by my son starting school and becoming more self-sufficient every day, freeing up some of my time and energy, and the need to now dress in a business casual manner since starting here at Jophiel last August."
Nancy: "My life experience has brought me to an understanding that how I present/wardrobe myself dictates how others interact with me. I choose to dress for work, for play, for social to achieve the relationships I want. I don't ever apologize or make excuses for my choices. It's confidence, not conceit, being true to what I know. Fashion is a never ending process of evolving, that's the fun and sometimes challenge, but always my end goal is to be respectful to others."
Where does your intuition to guide someone else through their personal journey come from?
Cassie: "Style is a very individualized interpretation of the vast amount of options that are presented to us every second through all different forms of social media. While I know what style I like, I always enjoy getting feedback on how to enhance my style. So, with growing in my own style, I think that helps me be able to dispense style advice. "
Janice: "Personal relationships with my client base is where I gain my insight into their personal needs and life journey. Life is ever changing and aging does not cease. As I personally make the journey I want to also help my customers embrace and enjoy current fashions with whatever changes have occurred in their body and life."
Leah: "As best I can, and from a place of compassion and support, I get to know my client. Come to understand how they see themselves. I believe truly identifying with yourself – not having something that you identify with – is how your personal style moves beyond cloths wearing you to more specific transitive style that reflects the beauty and character of who you are as a person."
Julie: "A good part of it comes from the experience of being in the fashion industry for 30 years. I am experienced with all types of wants and needs, all different body shapes and challenges. I have now assisted clients through every part of life and their events, I have history and knowledge to pull from. But also, I myself have changed and grown with that change. So after listening in great detail to a client, I am confident that I can assist them through their personal style journey, because I get it, I know what it is to not have the same shape as in my 20’s or 30’s or 40’s. Do I want that again, only if I have the wisdom I have now. So maybe I think it is less intuition and more actual knowledge for me that allows me to guide and care for a client."
Nancy: "I remember traveling to Chicago and New York in my youth, seeing one woman after another stunningly dressed, exuding sophistication and elegance. All I could think was " How did they achieve that!" Why was I so mesmerized by them then, and still now? Because they chose to wear what suited them! Some of their fashion choices were vogue at the time, and the rest... it flattered their figure. But above all, I remember each and everyone of them held their heads high. I get it! High with pride, knowing they were fabulouse at their age, and on their terms."